Friday, 13 May 2016

[*] SurveyMonkey Analysis

My primary research was a survey that I put on ‘SurveyMonkey’. The questions I asked were along the lines of, “What colors would you prefer on….” “A t-shirt” “a skateboard” and so on. The results are as following:
The color they wish to see on a website is the following:
Pink/Purple: 20%
Teal: 20%
Rainbow: 20%
Yellow: 20%
White: 20%
I asked as well if they want my website to be completely based on skateboarding or incorporate little sections of skateboarding. I didn't get a clear response however those answers that I did understand wanted it skateboarding themed. Therefore, I will make my website themed on skateboarding.

I then asked them about the colors they wish to see on my skateboard, again these were all equal.
Purple: 20%
Pink: 20%
Black: 20%
White: 20%
Blue: 0%
Green: 0%
Other (Rainbow): 20%




Similarly for my question on what design they wish to see on a t-shirt. I had 2 responses from the 5 people that answered. I am planning to use both of what responses I got, so that I can get two designs. I am going to create a #Menimist t-shirt. I also am going to create something 'eye-catching and not too overworked'.

I asked about the price they would pay for a skateboard, unfortunately my results aren't reliable apart from three answers. Therefore I am going to have to do some research into skateboard prices to allow my prices to go 'good'. I had three answers which were the following: £20 / £40 / £100.

The same scenario happened when I asked about how much they would spend on a t-shirt, I had a few unreliable answers. The answers which are reliable however, are as following: £15 / £20 / £30 / £100. Therefore I am going to have to do more research into t-shirt prices.

According to results, from my survey I need to put a selection of modeling and product photography. They also want to see skateboards on my shop, as well as lots of ads for products which link you around the website.

The final thing from my survey is what should be in my shop, from my results I need to put the following in my shop:
A range of products for all genders and body types
Clothes
Skateboards

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